This is one of the ideas for our Magazine ad. The ad would be following the simplistic theme of 'The Verve' poster I studied a few months back.
We aimed to get as many parralels as possible for this image because we felt the simple image was very powerful and stuck in our head. We used a stricking font saying very little about the poster itself but gives just enough information to get by / gain attention.We also drew inspiration from the lighting design of the poster so we stuck a filter layer over the top of our photo and accentuated the lens flare. This gives the photo a high conrast look. The high contrast in turn lends itself to some noticeably dark areas on the shot, which are perfect for putting fonts in and making them noticeable. We also used the effect of having the font affected by the photo filter, and lens flare, giving it a shadow.
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